corre do amanhã - CAMPAIGN
a project developed in partnership between Olympikus and the Instituto Vanderlei Cordeiro de Lima, focused on shaping a new generation of long-distance runners in Brazil.

Grounded in the legacy of Vanderlei Cordeiro de Lima and supported by the technical expertise of Ricardo D’Angelo, the project goes beyond traditional training by building a complete development ecosystem for young athletes.

The initiative provides full support — including housing, nutrition, access to high-performance products, and multidisciplinary guidance — creating the ideal conditions for sustainable athletic growth.

Starting in 2026, the program aims to select athletes from across the country and closely support their journeys through a structured development cycle.

More than performance, the project is about building foundation, consistency, and future — positioning running as a tool for both individual and collective transformation.

Role:
Designer / ai image conceptor.

CREATIVE DIRECTOR:
MÁRCIO BENTO.

Photography:
SCHARI KOZAK.

Film DIRECTOR:
hugo takemoto.

agency:
buena onda.